Jennifer Payne

Joining AIM in 2021, Jennifer comes from the intense world of startups. With a strong background in B2B sales, business development, and working with affiliate marketers from the publisher role, Jennifer brings a fresh perspective with a wide range of experience, aptitude for growth, and passion to the performance marketing world.

Affiliate Marketing
Customer Acquisition
Industry Trends
Marketing Strategy
Partner Marketing
Performance Marketing

Is CPA the New CPL?

CPA vs. CPL: Which is right for your lead gen strategy? Learn how CPA drives fast conversions while CPL nurtures…

3 weeks ago

Affiliate Marketing
Customer Acquisition
Industry Trends
Influencer Marketing
Marketing Strategy
Partner Marketing
Performance Marketing

7 B2B Lead Gen Hacks That Work

Get Proven strategies and tactics to boost your lead generation and capture high-quality leads that convert in today’s fast-changing market.

2 months ago

Affiliate Marketing
Business
Marketing Strategy
Original
Partner Marketing

5 Tips to Unlocking B2B Affiliate Magic

Unlock the Magic Ingredients for a Successful B2B Affiliate Program: Attract high-quality publishers, customize your approach, and explore innovative channels…

2 years ago