Marketing Strategy

Personalization in B2B Affiliate Campaigns

Personalized B2B affiliate marketing transforms lead engagement and growth. Tailor campaigns to build stronger relationships, and drive lasting success.

3 months ago

Google Reverses on Third-Party Cookies

Google reverses its plan to phase out third-party cookies and introduces new privacy controls in Chrome, aiming to balance privacy…

3 months ago

Loyalty Landscape in Canada

Explore the unique dynamics of Canadian loyalty partnerships, fueled by tech integrations, enhancing customer bases, marketing strategies, and more.

4 months ago

Paid Search Impact in Affiliate Marketing

Learn how paid search and brand bidding enhance affiliate marketing success with strategies for keyword management, payment methods, and performance…

4 months ago

Green Brands: Thriving in Canadian Affiliate Marketing

Unearth how green brands can thrive in Canada's affiliate marketing landscape and eco-friendly initiatives, where sustainability is a priority for…

4 months ago

Attribution Reporting: Keys to Success

Discover how planning a summer vacation mirrors setting up attribution reporting for affiliate programs. Learn key strategies for accurate planning…

4 months ago

Google’s Gemini AI and Affiliate Marketers

Stay ahead in affiliate marketing with our insights on Google's Gemini AI Overview. Understand its impact and strategies to boost…

5 months ago

Brand Awareness Through Affiliate Partnerships

Discover how Contiki boosted brand awareness through affiliate partnerships, achieving remarkable engagement and views while effectively managing costs.

6 months ago

Multilingual Engagement Strategies for Canada

Learn effective multilingual strategies for engaging Canada's diverse population, including content localization, bilingual affiliates, and more.

6 months ago

Choosing the Right Affiliate Model

Find the right affiliate model for your brand and dive into commission structures. Uncover best practices for program success in…

6 months ago