Customer centricity leading to growth and success
Avianca Airlines: A Digital Experience Company Revolutionizing Air Travel
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Marketing Strategy
Driving Brand Awareness by Embracing Influencers
Very popular in the new digital age, influencers have become a trusted voice. Find out why brands are looking to influencers to help them promote and market their products and services.
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Ringing in the New Year, Affiliate-Style
Starting 2019 Out Right For most, the launch of the New Year is all about parties, popping champagne and the ball drop in New York’s Time Square. That’s not to say it’s not, but after the celebrations settle, and the confetti is swept away, January can mean big business. Just like the months of planning devoted
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Bonus Time: How to Motivate Your Affiliates
Whether your program needs to hit the ground running or needs a little pick-me-up; it’s time to inspire! There’s more to running a successful program than willing affiliates and a good product. You must get involved with your program. Who’s in it? What are they looking for? Then you have to find what motivates them.
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Creating Content They’ll Remember
Here at AIM, we are proud to be known thought leaders in affiliate and performance marketing, always looking for ways to stay on top and ahead of trends, strategies, and approaches to driving improved results. As a team, we invite experts in various areas of leadership, business, education, training, and digital marketing to come speak
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Capture Your Readers in 5 Easy Steps
The best way to get your readers excited about a new product or brand is with captivating content. According to studies, blogs have been rated as the 5th most trusted source for accurate online information (Source). That means consumers are looking beyond the ads they see to get a better idea of the product(s) they’re
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Marketing Tips to Optimize Your Site
Performance marketing is all about building relationships and increasing brand awareness. Affiliates work very hard to get their followers interested in a brand and get them excited to shop. While your brand and products are worth all the effort, a good site is key on converting those visitors. Here are some essential marketing tips to
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How to Increase Conversion Rates to Drive Performance Marketing Results
As we start a new year, Advertisers and Publishers alike are striving to drive incremental growth and strategic scale of their revenue and bottom line. One of the best ways of driving that incremental lift is through strategic conversion optimization. What does this mean? This means that every dollar you spend on marketing goes
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Affiliate Marketing “Need to Knows” in Australia / New Zealand Today
This week we interviewed Zane McIntyre, CEO and co-founder of Commission Factory, Australia’s largest affiliate and performance marketing network. As companies look to expand into new English speaking markets in 2018, we wanted to share more about the nuances of the AU/NZ market, and what both advertisers and affiliates need to know about performance
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Black Friday & Cyber Monday Prep: Last-Minute Checklist
5 Tips to Check Off for Black Friday and Cyber Monday Prep Do you have your game face on for Black Friday and Cyber Monday? The biggest shopping days are almost here, so it’s time to get all your ducks in a row before it’s too late! With all the Q4 media kits, back and
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