Partner Marketing

Affiliate Program Evaluation Guide to Growth and Profitability

Affiliate Program Evaluation: Getting Back to Profitability and Growth

The affiliate space is a dynamic, competitive, and fast-paced environment. However, the fundamentals within the affiliate industry remain the same. But what if your affiliate program is no longer thriving? How can you ensure your program is profitable, competitive, and growing alongside the industry?

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Social Strategy Article for Performance Marketing

Create a Social Media Strategy in 5 Steps

One thing that social media has changed is the way we shop. With ads strewn across different platforms, we are able to find new brands, products, and reviews like never before. Stay ahead of the game and follow our 5 steps to a successful social strategy.

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Diversifying Your Affiliate Profile for Better Results

Diversifying Your Affiliate Profile for Better Results

Varying the types of affiliates in your program can assist you in achieving a wide range of Key Performance Indicators (KPI) from reaching new audiences and converting new customers, to increasing the average order value, or increasing the frequency a customer shops with your brand.

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